Man of 1000 Faces

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This campaign for Schick featured a raft of creative facial hairstyles which could be co-created with the brand. Encouraging people to match or beat the styles presented by the Man of 1000 Faces, interaction points included an iOS app, a Facebook competition, supported by print and social video content to tell the story of the brand spokesman.

The Shave-o-matic app was recognised with an FWA Mobile of the day award, as well picking up Cyberlotus Bronze.